The size of the 2BHK apartments in Gurgaon are fast shrinking as the builders are
trying to counter the high prices of the property. The buyers can purchase
these homes at a much lower price now as the builders aim middle-income
consumers in the correct tick size.
The builders have started responding to the rising
prices of the residential
projects in Gurgaon .For a long duration, buyers have been a bay
because of the high property prices. But in contrast to the popular
belief, the builders have not lowered the prices of the property. Instead, they
have lowered the size of the homes. The regular size of the 2BHK apartments in
Gurgaon has been customarily reduced from 1,200-1,500 square feets to 800-1,200
square feets. Plush residential are replaced by the compact homes in order to
make them more affordable.
The IT sector has provided very less support in the
city’s real estate market which witnessing fall in the housing demand for the
past two years. The other 2 reasons which are dampening the sentiments of the
market are-
1. Delay in the project completion
2. Slow rate of infrastructural growth.
The demonetization policy has further worsened the
situation. This recent development has almost brought the sale transactions to
standstill. So, reducing the ticket size and making them more affordable seems
to a wise move at this point. This approach would make many people to buy
property in Gurgaon. This is the second time that the sales of the
residential have crashed to this level and the developers have to work on
alternate ways to bring the buyers back to the market. The reduction in the
average size of the apartments will lower the cost of the property considerably
from Rs 75-82 lakhs to 60-65 lakhs for 2BHK apartments.
Well, this could essentially mean that Gugaon is
all set to see an enhanced supply of 2BHK apartments. Presently, the segment
captures less than 20% of the total market share. This means more than half of
the market inventory is build in 3BHK units. However, this shift in the focus
of the builders
in Gurgaon will surely prove efficient in countering the falling sales.
This new
strategy may initiate sales transaction in the city once again, however; this
also implies that Gurgaon will soon lose the reputation as an upscale
residential hub and will be known for affordable residentials.
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